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Destination Marketing

Steven Pike

Strategic Management in the Innovation Economy

Thomas H. Davenport, Marius Leibold, Sven C. Voelpel

Core Java

CAY S. HORSTMANN - GARY CORNELL

Strategic Value Analysis

TAKEO YOSHIKAWA, JOHN INNES AND FALCONER MITCHELL

Management Science: The Art of Modeling with Spreadsheets

Stephen G. Powell - Kenneth R. Baker