Advertising, Promotion, and Other Aspects of Integrated Marketing Communications | ACT American College of Technology

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Integrated Marketing Communications

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Advertising, Promotion, and Other Aspects of Integrated Marketing Communications

Terence A. Shimp - Personal Name;

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Series Title: -
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Publisher: : ., 2007
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Language: English
ISBN/ISSN: 0-324-32143-0
Classification: NONE
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Edition: 7th edition
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Advertising, Promotion, and Other Aspects of Integrated Marketing Communications

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